Friday, December 09, 2005

New "products", new workflow



Cooking with HDV is a fascinating story of pioneering. Not only do the producers capture via HDV and then distribute video as 24p on DVD, they integrate distributed production teams (in LA and New York) to integrate computer playable materials and online resources on the DVD platter.

The producers are custom publishers. They intend to bundle their DVDs with food equipment and consumer electronic products as training and marketing support.

"It's all about doing things at your own pace. This kind of a product is geared toward that concept and that future. We just had to figure out how to do it first, that's all." - Steve Kirsh, Founder, Reel Food Entertainment

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