I've been enjoying a month by month improvement of communications from my alma mater, and I suspect I'm not alone. Universities have built in constituencies and extraordinary content. They are using targeted video publishing to increase fund-raising and alumni support.
New Tier Communications has landed many influential accounts and deserves recognition for being out in front.
Here's what I received in my email today, taken from basketball action from earlier this week. Click on the picture and enjoy the highlight footage.
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