Wednesday, February 21, 2007

Video market developing... in the middle?


One of the leading new media properties is Hip Mojo, which produces real TV programs as well as their online properties. They are pretty open in their blog. They basically think the TV networks haven't figured out the internet viewer. The world of user-generated content cannot be monetized, in their view, so the opportunity they are pursuing is content produced uniquely for internet distribution.

1 comment:

Unknown said...

John, thanks for the link, though a clarification: HipMojo.com is one of the blogs in our network.

The Web TV property you are referring to is in fact http://www.WatchMojo.com.

Regards

Ash