Video market developing... in the middle?

One of the leading new media properties is Hip Mojo, which produces real TV programs as well as their online properties. They are pretty open in their blog. They basically think the TV networks haven't figured out the internet viewer. The world of user-generated content cannot be monetized, in their view, so the opportunity they are pursuing is content produced uniquely for internet distribution.

CMG Australia video

Like a true pioneer, CMG has installed a small video player on their Australian web pages, such as this ComputerWorld page. A single line of code and a series of video stories play when a user clicks the button.

So simple, and yet so powerful!

Walt Mossberg now on video via BrightCove

With guidance like this, we can expect and explosion of tiny productions from organizations. Imagine sales people interviewing clients and making the videos available to corporate management. No reports, and better content! In reality, it's apparent that Walt gets editorial help when his voice is overlaying the video. Also, the BrightCove software takes a long time to load, so be patient!